10 business development best practices for attorneys

Jan 16, 2015 By: Allan Colman

The lack of follow-up on business development plans is the major cause of failing business growth programs

What do The View and law firm marketing have in common?

Nov 21, 2014 By: Allan Colman

Far too many attorneys spend too much time talking and not nearly enough time asking questions and listening to the needs of the prospects and clients.

Selling yourself as a law firm associate

Jul 16, 2014 By: Adam Gropper

There is no substitute for doing good work. However, to be a successful associate, you also have to take the time to thoughtfully highlight your accomplishments.

The delicate balance between persistence and letting go/moving on when applying for a legal job

Jun 30, 2014 By: Adam Gropper

This post offers some guidance on the question of how do you know when to move on after rejection or even no response

Attorney Sales Successes are Based on Client Knowledge

Jun 12, 2014 By: Allan Colman

You need to know enough about both yourself and the buyer to determine how and to what extent – or if at all – you can actually serve the client’s need.

Engaging Prospects – A Professional Development “Must”

May 27, 2014 By: Allan Colman

Engaging with prospects enables you to show your investment in working with them and is as crucial as your message when it comes to generating new business.

Today’s business development requires “bold”

Apr 9, 2014 By: Allan Colman

While may be tempting to take the easy road and play it safe when it comes to business development, but taking the bold approach may be the only way to close.

Securing a sponsor and a mentor along the path to partnership (or something else)

Mar 21, 2014 By: Adam Gropper

As an associate, it is reasonable to have as a goal to put yourself in the best possible position to have the most opportunities available to you, which can be done by having a mentor.

Some keys to successful client development

Mar 13, 2014 By: Adam Gropper

I am frequently asked how young attorneys can build their client base. Two of the best strategies for long term success are to: (i) actively seek referrals; and (ii) have the long view.

Check Your Ego and Design Your Firm’s Website for the Consumer

Mar 4, 2014 By: Mark Jacobsen

Many firms treat their sites as venues to toot their own horns while failing to put enough time and consideration into what actual gets a website visitor to actually contact you.

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